Keep Your Business Out of the Spam Can

Thanks to a rampage I went on a few weeks ago, I know a lot about unsubscribing to e-mail newsletters. One day I opened my inbox and experienced a way-too-full-inbox-induced breakdown. As a result, I unsubscribed to a lot of the e-mail newsletters in there. So why am I still getting them?

Maybe because they're ignoring my unsubscribe requests, which is a surefire way to be mistaken for a spammer, says this article on Forbes.com.

"When a legitimate company is accused of spamming something, a lot of the time they've done something stupid," Richi Jennings of Ferris Research told Forbes. The article details the seven "stupid" ways legitimate businesses are landing themselves in the spam can.

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