Expensive software doesn't have to be an expense anymore, according to this Startup Journal article on the growing ad-supported software market for small businesses.
Consumers have been using ad-supported sofrware for years on Mapquest and free Web-based e-mail accounts. And with the introduction of Google Apps and Microsoft Office Live in 2006, more business users have caught on. Now new ad-supported software programs are turning up everywhere, providing access to programs that were once only available to bigger businesses that could justify such an expense.
It can be yours. All you have to do is look at a few ads.
Posted by Lena Basha on March 30, 2007 01:15 PM