If you're one of those people who likes to rearrange the furniture in your den every so often, you'll love this story. Located in Manhattan's Lower East Side, GrandOpening is a store that perpetually reinvents itself. Every three months, its owners reopen the store as an entirely new operation. A few months ago it housed an exhibit for an eco-community two hours outside of New York City. Right now it's a ping-pong parlor--no word on what's coming next.
While GrandOpening small-business owners Ben and Hall Smyth's concept might sound exhausting (and expensive), their creativity is inspiring. Even if you don't switch business concepts every quarter, continuing to find and implement new ideas is never a bad idea for business. The idea reminded me of a story we ran in MyBusiness earlier this year about how several entrepreneurs renew their passion for their businesses.
