Grow Your Business This Summer

As many businesses tend to slow down during the summer, The Hartford Business Journal offers nine ways owners can ramp up productivity and turn the summer slump around, including:

• Develop a marketing plan. Use the downtime to work on strategy, marketing materials, lining up trade shows and advertising.


• Start social networking. Learn how Twitter, Facebook and LinkedIn can help you reach new potential customers—and solidify relationships with current ones.


• Build your customer database. Putting all of your customer (and prospective customer) information into a digital format will help you market to these folks effectively.

Get more tips on how to make this summer a productive one at The Hartford Business Journal.