It's not whom you know, but how you network with them

For me, networking is like going to the dentist. I know it's good for me, but it's uncomfortable and unpleasant. I'm sure a lot of small business owners out there feel the same way. Networking is one of those business activities that you have to do, but at the time, it can feel so fake, awkward—and unfruitful.

Well, your next attempt at networking won't be if you follow the networking tips in this Wall Street Journal article. The easy-to-follow, anyone-can-do-it tips are excerpted from the forthcoming Wall Street Journal Complete Small Business Guidebook, which will be released by the end of the year.